The rally felt more like a party, or a lively football game, than the gathering of an extremist religious group. Above, the field at Gelora Bung Karno, where young male supporters danced, oblivious to the speeches from the stage. PKS ran one of the most innovative campaigns of the season, distributing informational DVDs, running whimsical television advertisements, publishing collective campaigns to bolster all candidates rather than just individuals, and speaking directly to voters by knocking on one million doors. Such creativity may help to explain why PKS was the only established party to gain votes amidst the domination of President Susilo Bambang Yudhoyono’s Democrat Party.     ii

Jeremy Menchik (menchik@wisc.edu) is a PhD candidate in the political science program at the University of Wisconsin-Madison. He is currently based in Jakarta.